by Leonie McCarthy | Apr 9, 2024 | Customer Engagement
Technology for its own sake is at best a novelty and at worst an annoyance. Customers quickly get bored with it if it doesn’t deliver some value for them. Post-pandemia, we have witnessed multiple retailers reorganize themselves to orient back towards stores....
by Leonie McCarthy | Oct 15, 2019 | Customer Engagement, Leadership, Processes
Creativity and innovation have always been at the nucleus of the approximately $2.4 trillion fashion industry. Much like technology, fashion that rules is both dynamic and visionary. It’s no wonder, then, that the two are inextricably linked; that is, fashion and...
by Leonie McCarthy | Aug 14, 2019 | Customer Engagement, Data Security
The headlines and news stories are predictable: Bricks and mortar are failing. Online is the future. Here at 6R, we know that this is an oversimplification, as online and in-store, experiences merge, good retailers are using data to focus on improving convenience and...
by Leonie McCarthy | Jul 6, 2019 | Customer Engagement, Processes
In 2018 alone, Australians spent a grand total of $28.6 billion ($20.3 billion USD) while shopping online. As of January of this year, this amounts to 9% of Australia’s total retail sales. All of this online shopping means that the amount of packaging is also...
by Leonie McCarthy | Jun 17, 2019 | Customer Engagement
The WEF 2017 report says we will see 15% of stores close in the next decade. Last year saw the highest retail closure numbers in the USA and 2019 is tipped to follow suit. Australia has a significant amount of retail space per capita and this trend seems destined to...
by Leonie McCarthy | May 19, 2019 | Customer Engagement, Data Security
Data will be the biggest driver for retailers in 2019, as stores become more astute at knowing who their consumers really are. The Future Forecast 2019 Report goes on to talk about how smart retailers who use data to provide thought-provoking cultural experiences will...
